Clik here to view.
All the News from SMX East
SMX East is always packed with great speakers, events, and new ideas, and this year’s conference in NYC was no exception. Marin had an awesome time hosting visitors in booth 426, and got a chance to...
View ArticleClik here to view.
Learning to Fly: Dana Carpenter Soars Outside Her Comfort Zone
On a clear, beautiful spring day in Texas, Dana Carpenter sat on the floor of a small plane with her legs dangling out, door wide open and wind gusting in. As her tandem instructor edged them closer to...
View ArticleRethinking the Ad Tech Industry
Clutch Magazine sat down with Chris Lien, Marin Software CEO and Founder, to discuss how ad tech providers can rebound and regain advertiser trust. Confidence in the ad tech industry is rocky, and its...
View ArticleHow to Use Marin Social to Overcome Targeting Issues
In its effort to protect its users’ privacy, Facebook is focusing on data security. With the introduction of changes around access of information via their API, it’s now easier for folks on Facebook to...
View ArticleClik here to view.
Marin Wins ‘Best Search Software’ at the Drum Awards
We’re excited to share Marin’s win at this year’s Drum Search Awards in London, where our search solution was recognized for its innovative features: First Party Data/Personalization: Marketers can...
View ArticleMarin Software’s GDPR FAQ
As your Ally in Digital, Marin Software believes that securing and protecting sensitive and confidential customer data is central to everything we do. Over the past year, we have been working hard to...
View ArticleWhat We’re Reading This Week: Top 5 Industry Articles
The Marin Marketing team stays busy not only striving to deliver compelling, educational, and relevant content—we also spend time following the most interesting industry news. In this weekly series, we...
View ArticleClik here to view.
Introducing MarinOne, a Unified Digital Advertising Platform
We’re excited to share some big news today: We’ve launched our next-generation platform, MarinOne, which unites your search, social, and eCommerce advertising. Now, you can maximize the results of your...
View ArticleClik here to view.
Top Five Takeaways from SMX Advanced 2018
It’s a wrap for another year at SMX Advanced in Seattle, where thousands of digital advertisers huddle up to explore the latest paid search and SEO industry trends. SMX was an exciting show for team...
View ArticleClik here to view.
Countdown to The Big Bang in London
Who doesn’t love visiting the science museum? On a Thursday! In February! Marin Software and The Drum are bringing hundreds of digital advertisers together in London’s spectacular Science Museum on...
View ArticleClik here to view.
Looking Back at the Big Bang
We called time on The Big Bang 2019 recently in London’s Science Museum, but plenty of good memories abound from the conference. The agenda included several big themes swirling around the digital...
View ArticleClik here to view.
YMS 2019: Learning About FOMO, JOMO, and FOBO in London
Youth Marketing Strategy is a marketing conference in London focused on 16 to 24 year olds, otherwise categorized as Gen Z. Marin has been a sponsor of this conference for several years now, and it’s...
View ArticleHow Marin’s Managed Services Team Helped Nautilus Pump Up Its ROI
Nautilus was working with an agency that used its own ad accounts to run Nautilus campaigns on Facebook. The agency “owned” the data and was reluctant to share any kind of historical performance....
View ArticleClik here to view.
3 Awesome Automations You Can Do With Marin
Automation should be a key part of any marketer’s toolkit, reducing time spent on repetitive tasks and avoiding missed opportunities. Marin’s automation features will help free up your marketing team’s...
View Article4 Tactics for Growing Online-to-Offline Conversions
While we may live in a digital world, offline sales still drive the bulk of the consumer economy. To be successful in today’s hyper-saturated world of search, marketers must optimize not only for what...
View ArticleClik here to view.
Adapting to the Stay at Home Economy
We are in uncharted waters. The changes from Covid-19 are already widespread and they will be long-lasting. Like many other companies, we at Marin have been dealing with working from home, canceled...
View ArticleHelping our customers during the COVID-19 pandemic
To our valued customers and partners, While everyone across the world continues to navigate the uncertainty of COVID-19, Marin Software is committed to supporting your business throughout the course of...
View ArticleUpcoming Webinar: “Five Successful Strategies for Marketplace Advertising”
According to eMarketer, the Retail sector will account for 22% of total US digital ad spend in 2020 and marketplaces like Amazon and Walmart are capturing an increasing share of budgets. Join us April...
View ArticleClik here to view.
Live vs. On-Demand Webinar – Which One Wins?
We’ve recently decided to do an experiment to see whether an On-Demand webinar would attract more viewers than the typical approach of picking a date and broadcasting the webinar live. Marin regularly...
View ArticleA Search Marketer’s Survival Kit
These are challenging times. Fortunately, as a group of experienced performance marketers, we have a set of tools that we can rely on when supply and demand greatly change. Whether it is Black Friday,...
View Article