Why Big Data is a Big Deal for Digital Marketers
Big data. It’s a phrase everybody throws around, but with meaning that nobody can fully agree on. Definitions usually include some combination of massive amounts of information, structured data,...
View ArticleLast Call for Biggest Search Geek!
We have one week left to find the Biggest Search Geek, and competition has been fierce this year! If you’re not familiar, Biggest Search Geek is a quiz contest that tests your SEM smarts. In our 6th...
View ArticleDon’t Hate Me Because I Outbid You: 3 Reasons Why My Bid Management Solution...
The difference between a good, serviceable bidding solution and an optimized solution is the difference between okay results and record campaign ROI. There are many factors enterprise advertisers must...
View ArticleIn Search of Marinterns at Super Saturday
The search for summer interns is already on, and our recruiting team has been hitting the road! On Wednesday, we met with students at the Cal Internship & Summer Job Fair. Then on Thursday, we...
View ArticleFifth UK & European Search Award in Four Years Confirms Marin’s Position as a...
We were delighted to pick up our fifth UK and European Search Award at last week’s ceremony in Iceland for our work with MoneySuperMarket. The award recognised the innovative work we carried out with...
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Meet Dana: Marin Team Member & Inspiring Advocate
Marin Software is fortunate to have over 500 employees around the globe, and today we’re excited to tell you about Dana Carpenter! A member of our research team in Austin, Dana is also an advocate for...
View Article#MarinMasters NY 2014 Streamcap
Last week, we were proud to host another engaging Marin Masters in NYC! Customers and partners gathered to network, share insights, and take in presentations from some of today’s top digital marketers....
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Marin Software’s Busy Schedule At DMEXCO 2014
It’s that time of year again! DMEXCO, Europe’s largest online marketing trade show and conference, kicks off in Cologne, Germany on September 10th & 11th, 2014. Over these two days, experts from...
View ArticleAre You the Geek to Beat? SMX Biggest Social Geek Contest Launches Today
If you’re in the business of gaining traffic and attention for your company through the likes of Facebook, Twitter, LinkedIn, and other social media sites then… …WE’RE LOOKING FOR YOU! We’re on a quest...
View ArticleAnnouncing Our DMEXCO Rockstars Aftershow Party Winners
Europe’s most important trade show and conference is just around corner and as everyone who has been to DMEXCO knows… The parties on the first night are as important as the trade show itself! Marin...
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Marin Software Among the Digital Stars
Neil’s Recruitment Co has, for the second year running, successfully mapped out the vast digital marketplace in the form of a nifty starchart. The digital universe is a constellation of digital...
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Who’s your Dadi? Marin Software & MoneySupermarket Win at Industry Awards
Marin Software’s team in the UK has had a good start to October. The big news was our victory at The Dadi awards run by The Drum on October 1st. We were delighted to partner up with our client,...
View ArticleProve Your SEM Chops in the 7th Annual Biggest Search Geek Contest
Do you spend your days managing keywords, creative, and bids for paid search campaigns? Are you caught up on the latest best practices and trends to gain that competitive edge? If so, you may be our...
View ArticleGoing Mobile: An Introduction to Cross-Device Targeting
As marketers have increasingly taken an audience-centric approach to marketing, cross-device targeting has become an essential part of their marketing strategy. The promise of delivering a consistent...
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Marin to Acquire Europe’s #1 Social Advertising Platform
Today we announced our agreement to acquire the #1 social advertising platform in Europe, SocialMoov. Social is now the fastest-growing category in the digital advertising space and a vital part of any...
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USA, UK, and Now the European Search Marketing Award for Marin
Nothing makes us more proud than having the privilege of taking home the European Search Award for Best PPC Management Software Suite, as we did this week in Berlin. But what makes this win extra sweet...
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The Smartest Way to Advertise on Multiple Publishers
Many Search advertisers are growing their audience reach by advertising on multiple publishers. While Google may still be the dominant force in the market, Bing is quickly growing. An April 2015 study...
View ArticleIntroducing the New Marin Support Center
We’ve been working hard behind the scenes to enhance our Support Center making it better than ever before. This Friday, July 10th, you’ll be able to discover the countless improvements for yourself...
View ArticleMarin and Yahoo’s Relationship Gets Serious
One of Marin Software’s big value propositions is our cross-publisher capabilities and our robust support for the world’s leading publishers. We work closely with Google, Yahoo, Yahoo Japan, Bing,...
View ArticleMarin Social Integrates with Instagram
One of the fastest-growing major mobile properties, Instagram is home to an engaged and authentic community of over 300 million users. Each day, they share an average of 70 million photos and give out...
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