We were delighted to pick up our fifth UK and European Search Award at last week’s ceremony in Iceland for our work with MoneySuperMarket. The award recognised the innovative work we carried out with MoneySuperMarket to build an open stack of technology to drive PPC efficiency alongside our partners Adometry and BlueKai. MoneySuperMarket took advantage of Revenue Connect to optimise paid search in Marin Enterprise using post-attributed data from Adometry, and optimised paid search campaigns based on audience data integrated from BlueKai into Marin through Audience Connect. The judges for the award commented:
“Judges felt this campaign pushed PPC efficiency to its limit showing creative innovation through technology integration.”
This fifth award won across the UK and European Search Awards series in four years reaffirms our continued presence as one of the leaders in the European search industry. Our momentum since opening up in 2009 has seen us hire more than 110 staff across 5 locations in Europe, managing campaigns for leading European brands including easyJet, Peugeot, Europcar, Nestle, Adidas, lastminute.com, LeGuide, Philips, Sainsburys and Zoopla. This growth now means we manage more than €1bn in annual European online advertising spend through our platform.
We also want to congratulate our numerous clients and partners who also won at the awards!